Overview

Businesses and commercial establishments are typically the target market of commercial painting contractors. Having worked with the materials in commercial buildings, they have a solid understanding of them. The tasks involved in a retail painting job require more workforce and planning than those involved in a residential painting job. Painters specialising in commercial work have more experience working with business clients than those specialising in residential. Painting contractors typically work for contractors and are responsible for painting more significant buildings and working with diverse surfaces and materials.

Here are some

steps you can take to make the people your clients: –

1.   Commercial clients

Condos, community centres, and retail properties are examples of commercial properties that need painting. It is essential to know who your connections are to win more jobs in the commercial market. More extended contracts are more familiar with these kinds of clients, but there are also more deadlines.

The main difference between these markets is that, while commercial clients generally offer contracts (for example, they might require someone to paint four separate retail spaces within a certain period), residential clients do not. As a result, they tend only to need one job done at a time.

Choosing a client type depends on the kind of work you want to undertake, what type of experience you have, and how you want your business to grow.

2. Developing your reputation 

To get more (and better) contracts, you need to build your reputation like you would for any small business. A small and well-connected community is vital in the painting industry.

3.  Self-promotion

You shouldn’t just believe in someones words or reputation as your sole marketing strategy to get commercial projects. The retail painting industry is very dependent upon relationships, making it hard if you’re starting out.

Meetups and networking events in your area are great opportunities to network with tradespeople and commercial contractors. Be sure to bring several business cards, and follow up by taking your own-you might get referred to them if you send them your business cards.

Make sure you can go above and beyond the services of other commercial painters when you meet potential clients. Create a business positioning that is appealing to clients so that you can succeed.

Commercial clients often look for painters who can do the job quickly and professionally while still delivering high-quality work.

You can go a long distance to getting noticed by the types of clients you want by emphasising those aspects of your reputation.

4. Keeping a professional focus

Ensuring you come across as professional both in-person and online is also essential to getting more contracts.

The commercial clients you work with as a painter will very likely be legitimate businesses, and you want to show your business acumen by having the following qualities Commercial Painting Contractors:

• Addresses for businesses
• Management software for businesses
• Maintenance manuals and operations manuals.